The BTS in Operational Sales Management trains students for sales careers by teaching management, marketing, and digital sales skills, opening up a range of professional opportunities in these fields.
Welcoming, advising, and retaining customers
Participate in the management of the business unit
Manage and promote the business unit's product or service offering
Sell products or services that meet customer expectations
An introduction to starting a business with the association Entreprendre pour Apprendre (Entrepreneurship for Learning)
Numerous partners: large retailers, specialty stores, e-commerce, etc.
International mobility
In direct or indirect contact with customers, holders of a BTS MCO (vocational training certificate in commercial operations) carry out sales, promotional, and management activities within a sales unit.
SKILLS
Subjects taught
Sales team management
Operational management
Customer relationship development and sales consulting
Promotion and revitalization of commercial offerings
Economic, legal, and managerial culture
General knowledge and expression
Business English
Speakers
Teaching team composed of trainers and professionals who are specialists in their field
Duration
2 years, from September to June
Rhythm
In apprenticeship
2 days at the training center
3 days at the company
educational methods
Assessment methods
One-off tests
The assessment framework is organized into units that constitute a coherent set of skills and knowledge relevant to the purpose of the diploma. It may include units that are optional. Each unit corresponds to a block of skills and a test. Candidates register for the diploma exam. Those who have prepared for the diploma as part of continuing professional development or through the validation of prior learning automatically receive, for the diploma units for which they have obtained a score of 10 out of 20 or higher or through the validation of prior learning, a certificate recognizing the acquisition of the skills constituting these diploma units, and therefore the corresponding skill blocks. Those who have prepared for the diploma by other means receive this certificate upon request. The diploma is obtained by achieving an average score of more than 10/20 in all tests. Candidates who have already validated skill blocks may be exempted from the corresponding exams.
Diploma/certification
Level 5 Advanced Technician's Certificate in Operational Sales Management, registered with the RNCP under number 38362, by decision of the Director General of France Compétences dated December 11, 2023, issued by the Ministry of Higher Education and Research, NSF codes 310, 312.
Continuing education
Career opportunities
Under an apprenticeship contract: €7,500 per year, covered by the OPCO (skills operators)